Pybop: Exceptional Web Content for Exceptional Businesses » writing for web

What Is Pybop?

Shelly Bowen — Wed, 22 Jul 2009 15:52:45 +0000

PYBOP, LLC was established by Shelly Bowen to provide businesses large and small a resource for exceptional content. From advising startups whose primary asset is content to consulting growing businesses on executing exceptional marketing, branding, and SEO campaigns, she provides the education, experience, and creativity companies need to reach their goals.

The Blog as Art? Our Experiment Launches …

Shelly Bowen — Tue, 09 Dec 2008 17:53:49 +0000

Thursday Happy Hour

Blogs are a useful tool for businesses. Done right, and they can help:

Connect with customers by listening and responding to comments Communicate important information Express your company’s unique personality and brand Draw a crowd to your Web site

All of which can increase sales in the long-run. But you knew all ... continue reading The Blog as Art? Our Experiment Launches …

Does Your Marketing Copy Tell a Good Story?

Shelly Bowen — Fri, 17 Oct 2008 15:56:52 +0000

“I’m a hunter,” Michael Grecco, the portrait photographer, said last night in a Little Italy photography studio. Every day he’s on the prowl to find his next story. He’s not a photojournalist anymore, but his work is still about the five Ws: who, what, when, where, why. Sure, this is ... continue reading Does Your Marketing Copy Tell a Good Story?