Posts Tagged ‘web content’

What If Newspapers Helped Businesses Become Publishers?

Posted by Shelly Bowen on Aug 17, 2010.

Could publishers help businesses publish better Web content and drive more revenue? According to business strategist Steve Suhrheinrich, yes. If they follow a few simple content strategy rules.

If a Photo Is Worth 1,000 Words …

Posted by Shelly Bowen on Mar 04, 2010.

… Does a Photo a Day Equal 365,000 Words a Year?

And do those “words” count toward:

Building a social community,
Connecting with friends and colleagues,
Engaging with an audience,
Being more “human” in this virtual world,
Gaining knowledge and ideas around your business, or even, dare I say it,
Improving SEO?

I’m betting the answer is Yes. … continue reading If a Photo Is Worth 1,000 Words …

Get Your Customers to Take Action

Posted by Shelly Bowen on Dec 22, 2008.

To paraphrase Seth Godin in his post “Confusing Activity with Action:” we’re all doing a lot of activities online (such as me writing or you reading this post), but is it getting in the way of action? Is it getting you where you want to go?

I’d like to add a … continue reading Get Your Customers to Take Action

17 Ways to Improve Your Web Content

Posted by Shelly Bowen on Sep 02, 2008.

You know it better than anyone. Your Web site is you. It’s what you wear. It’s how you sound. It’s how you smell. You want to smell nice, right?

I’d like to share some easy ways to improve your Web site content — that way, when I visit you, I’ll stay … continue reading 17 Ways to Improve Your Web Content