Pybop: Exceptional Web Content for Exceptional Businesses » increase conversion

Get Your Customers to Take Action

Shelly Bowen — Mon, 22 Dec 2008 20:46:28 +0000

To paraphrase Seth Godin in his post “Confusing Activity with Action:” we’re all doing a lot of activities online (such as me writing or you reading this post), but is it getting in the way of action? Is it getting you where you want to go?

I’d like to add a ... continue reading Get Your Customers to Take Action

Custom Greeting Card User Experience Exposed!

Shelly Bowen — Wed, 10 Dec 2008 16:24:07 +0000

I had one thing in mind: get custom holiday cards printed pronto to send out to business clients. I didn’t want the printer’s logo on the back, so I skipped the consumer printers, like Kodak Gallery (though they may have that option; I didn’t check). I compared two online printers ... continue reading Custom Greeting Card User Experience Exposed!

Eliminate These Dead Ends for More Leads

Shelly Bowen — Tue, 25 Nov 2008 15:43:06 +0000

by Shelly Bowen

S/He Has Your Business Card … Now What?

Do you collect business cards? Whenever I meet someone interesting at a work-related event, I get his or her card. If I have a pen, I jot something on the back to help me remember why this person was interesting to ... continue reading Eliminate These Dead Ends for More Leads